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Call-to-Actions and How to Make Them Effective
We all can name a website or two that doesn’t do much more than take up memory in cyberspace. It doesn’t engage visitors, and it doesn’t generate leads. It’s possible your current website isn’t rocking the web like it should either. The majority of our clients at Rock Paper Simple need a website that’s designed to impress and drive results.
5 Call-to-Action Examples That Are Rockin’ It Right Now
call to action examples Call to Actions can be a simple button placed after some text, or they can be a more elaborately designed button that stands alone. You have them sprinkled into social media posts and they’ve been written into your content, but are your CTAs the best they can be? If you aren’t seeing a whole lot of conversion from your current strategies, take a look at these Call to Action examples that we think ...
Five Ways to Stay True to Your Brand on Social Media
social media Today, social media is the fastest way to expose a brand, so it’s essential that it’s represented and communicated accurately. A brand is anchored by its values, and there’s no better place to let those values shine than in the social realm. Whether you’re just getting started in social or have been a pro for years, here are a few ways to ensure that you’re staying true to the ...
Experiences Sell!
Every product or service has some sort of experience attached to it. Everything from the initial contact, to the way the sales person talks to you, to how the ordering or purchase process takes place, to how the product or service is delivered, to how the company follows up with you and everything in between is all part of the experience. Ever purchased a great product, but had a bad experience ...
The Top 10 Website Pitfalls to Avoid #10 – No Traffic Strategy
The Top 10 Website Pitfalls to Avoid Rock Paper Simple 10 Oh yea… we made it! We’ve gotten through all 10 pitfalls and with plenty of time to spare… and here’s #10!  This one doesn’t really have anything to do with your actual website at all… but it is just as important as all the others, because if you have no strategy to drive traffic to your website, there really is no point in having it! This is one of those questions we ...