Lake City Campground and Resort has been voted best of the best for Lake City, FL from 2011 to 2018. They take pride in winning those awards and they credit their multiple amenities and activities for our wins.
RPS was able to partner with Lake City Campground and create an easy to navigate and visually appealing site. It was important to the client that our designs were true to actual campgrounds while also showing the diversity of the amenities they offer.
Lake City Campground already had such a solid and visible brand identity. RPS wanted to modernize and bring to the 21st century, instead of completely changing the branding and losing credibility within the community. We are excited about how it turned out and it was very exciting seeing it used on a billboard on 192 in Melbourne.
