C J
Digital Ad Specialist
Overview
Charanjit Suman (CJ) grew up in India and lives in Melbourne, FL. He holds three master’s degrees in marketing, business, and accounting. Back in 2009, CJ learned the roots of digital marketing and worked as a freelancer for five years and for a multinational corporation for four years. He moved to the States to pursue his MBA degree and worked as a marketing intern with a Fortune 500 company. He loves to brag about his RPS family on LinkedIn and every person he meets. He loves to talk about equity investments, cryptocurrency, and NFT.
Building Campaigns Since Twenty-Seventeen
CJ helps build fantastic digital ad campaigns for B2B and B2C clients. Besides paid media, CJ has ten years of experience in Search Engine Optimization (SEO). Out of the various advertising platforms, such as Facebook and LinkedIn, his favorite paid media platform is Google Ads. He holds a Platinum Level Google Ads Certification. His favorite industry niches are Automotive, Electronics, Medical, and Food & Beverage.
Structuring The Ad Groups With A Mix of Closely Knitted Keywords
Strategy creation is his best skill throughout the digital advertising process. Intensive data research, building a customer avatar, and understanding the customer value journey are some areas he loves to come up with while creating a campaign strategy.
Loves To Ads Value
CJ cares about the community in which he lives and finds time to participate in local CSR activities. He loves to cook Indian food and, in his leisure time, loves to watch The Office (US) and documentaries. He firmly believes that “Having a good plan today is better than having the perfect plan tomorrow.”
