Your brand identity is the story that your company tells.
Everything your organization does is impacted by your brand; it is the face of your company, what brand fans will rally around, the message your marketing will convey and what your company culture will be based upon. Imagine the power of brand consistency across all of your marketing, in both messaging and imagery!
Brand Consulting and Planning: Your project begins with a brand consultation and planning session to ensure the brand is designed to properly communicate your organization both via messaging and visuals. You will have already completed our questionnaire and will now be meeting with several of our team members. It’s during this meeting that you will start to see the plan for your brand come together.
Logo Design: Rock Paper Simple will provide logo design services to create an original logo that will represent the brand of the client across platforms. This process includes initial consultation and planning as well as the actual design of various concepts to create a final product that can be used across various platforms.
Brand Visuals: To match the logo, our team will create a set of visual guidelines around the colors, typography (fonts), photography, imagery, spacing, logo usage and more. RGB, CMYK, Pantone and Hex color codes are all provided to ensure your brand looks great no matter where it’s being displayed!
Brand Messaging: Your brand identity and messaging is what your logo and other visual aspects is representing. When you complete the brand identity process with our team, you receive an organized set of brand guidelines including brand vision, mission, promise, core values and so much more. This ensures that you have the tools you need to keep your brand consistent, create strong company culture, and speak to your ideal client community.
Brand Identity Guidelines: (AKA, The B.I.G. Book). This tangible version of your newly-formed Brand Identity is a guidebook that walks you through everything you need to know about presenting your brand correctly, from the logo to the visuals to the message and more! When you receive the B.I.G. Book from us, it is a final passing of the torch. It is an artistic manifesto, showcasing your company’s dedication, core values, and the mission you want to achieve.
- Have a dedicated and transparent marketing team
- We don't accept any commissions or kickbacks on media
- Spend your marketing hours however you need them
- It’s far more affordable than hiring your own team
- Stay accountable with regular marketing meetings.
- Measure everything and ensure your investment is generating return
You and your professional staff at RPS took the time to learn about who Buena Vida was as a company and what Buena Vida offers the customer. You have helped us design a Website that impacts our total marketing effort. Our new website brands Buena Vida Estates as the leader in Continuing Care Retirement Communities in the market place. In addition, we are now able to analytically measure the ROI of the website against sales and our other marketing efforts.
Buena Vida Estates
Rock Paper Simple did a fantastic job at helping our new business find it’s feet. From creating a brand identity booklet that has become invaluable to us, to building an awesome, fun, functional website- we’re very pleased with the outcome. Moreover, we thoroughly enjoyed working with the Rock Paper Simple team. Within moments of meeting with Joshua, Scott, and Stephanie, the ideas were flowing, and we were excited! Rock Paper Simple were recommended to us by a friend, and we would recommend their services to our friends any day of the week! Thanks guys!
SD has retained Rock Paper Simple to handle website design and development of our corporate and e-commerce websites, and SEO/SEM campaign monitoring, analysis and reporting. Because of their attention to detail and expertise, we have also contracted them to do additional projects. From the first time we met Joshua, we were convinced that he and his team had the experience and knowledge of technology to manage our account.
Rock Paper Simple did an outstanding job of understanding our business and portraying a complete picture of our capabilities, in a clean and modern look, including some of the latest web page features available. I would highly recommend turning to the RPS team for any of your web needs.
Sorensen Moving and Storage